The Complete Guide to AI Email Writing Tools: How to Write Better Emails Faster in 2023 - Mystrika

Crafting high-quality, customized emails at scale is a tedious manual task. But AI email writing tools are here to help! In this comprehensive guide, explore how these futuristic assistants utilize natural language generation to automatically write better emails faster. Learn how leading solutions like Copy.ai and Conversion.ai can save you time, boost engagement through personalization, maintain brand voice, and optimize performance. We’ll cover top providers, use cases, implementation best practices, and what the future holds for AI streamlining and enhancing business communication. So read on to transform your productivity and results with artificial intelligence!

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What are AI Email Writing Tools and How Do They Work?

Email is one of the primary means of communication in the workplace. But crafting well-written, engaging emails day after day can be tedious and time-consuming. This is where artificial intelligence (AI) email writing tools come in handy.

AI email writing tools are software applications that leverage machine learning and natural language processing (NLP) to generate customized email copies automatically. Instead of manually drafting each email, you can simply provide some high-level input and let AI do the heavy lifting.

These tools analyze your past emails, writing style, audience information, and other data to produce relevant content tailored to each recipient. They can help with various aspects of email writing:

Composing compelling subject lines that grab attention
Drafting personalized email bodies with relevant details
Maintaining consistent brand voice and tone across communications
Adding appropriate greetings, closings, and signatures
Suggesting catchy calls-to-action that prompt responses

The AI behind these tools is trained on vast volumes of email data to understand different types of communication, from sales outreach to customer service responses. The more emails it processes, the better it gets at producing high-quality output adapted to specific users and use cases.

How Do AI Email Writing Tools Work?

Though the underlying technology is complex, using an AI email writing tool is simple. The basic workflow looks like this:

1. Connect the Tool to Your Data

First, you connect the tool to your existing platforms like your CRM, marketing automation, or contacts database. This allows it to pull relevant information about your prospects and customers.

2. Provide Contextual Input

Next, you provide any additional details the AI needs to craft relevant emails. For example, this could include the purpose of the email, target audience demographics, content to include, preferred tone, etc.

3. Generate Personalized Emails

The tool’s algorithms then get to work analyzing all the connected data and your input prompts to produce tailored email copies for you. The AI generates clear, natural-sounding language within seconds.

4. Review and Edit Before Sending

Finally, you review the AI-generated emails, make any necessary edits, add additional personalization or details, and hit send!

As you can see, these tools automate the most labor-intensive parts of email writing – researching recipients and drafting initial content – so you can focus on high-value tasks. But ultimately, you remain in control of the final messaging.

Key AI Technologies Powering Email Writing Tools

Several key AI capabilities combine to make automated email writing possible:

Natural Language Generation (NLG) – This allows AI to convert structured data into coherent natural language. The tool assembles relevant data about the recipient into sentences.
Natural Language Processing (NLP) – NLP analyzes sentence structure, grammar, word patterns, and other linguistic features to interpret email text. This helps AI systems understand different communication styles.
Sentiment Analysis – AI can detect the underlying emotion or intent within text. This ensures emails have an appropriate tone suited to the situation, relationship, etc.
Contextual Analysis – By processing previous email threads and other information, AI can determine the appropriate content for a particular recipient or scenario. This enables personalization.
Machine Learning – The more data the algorithms process, the more they “learn” about effective communication. The AI continually refines its email writing skills.

These core ingredients equip AI email tools to craft messages adapted to your brand voice and tailored to each customer. With the technology improving all the time, the applications are virtually limitless. Next, let’s look at some key benefits AI email writing tools provide.

Benefits of Using an AI Email Writing Assistant

Email remains an indispensable communication channel for most businesses. But drafting customized emails at scale is challenging. AI email writing assistants provide a solution by automating parts of the process to make you more productive. Let’s explore some of the key benefits these tools offer:

1. Save Time Writing Emails

Composing thoughtful, engaging emails takes effort and time. AI assistants analyze data about recipients and your business to generate most of the content automatically.

Rather than starting from a blank page each time, your emails now have a solid starting point. You simply provide some high-level prompts and review the output.

This saves you hours otherwise spent manually researching and crafting customized messages. With AI, you can scale your outreach and communication without increasing workload.

According to one survey, sales reps spend 4+ hours per day on emails. AI writing tools can reduce this by over 50% to improve productivity.

2. Increase Focus on High-Value Tasks

What could you achieve with 2+ hours freed up from your daily email burden?

You could dedicate more time to:

Strategic thinking
Relationship building
Closing deals
Coaching team members
Product development

Whatever your role, AI email assistants help prioritize high-ROI activities over repetitive writing tasks. This enables you to generate greater business impact through better use of your time.

3. Ensure Brand Consistency

When different people in your organization manually compose emails, inconsistencies inevitably creep in. This dilutes your brand voice.

AI email tools analyze past communications to maintain consistency in:

Tone (professional, conversational, etc.)
Terminology and vocabulary
Structural elements like greetings and signatures

This results in seamless experiences for customers. They get relevant, personalized emails that still align with your brand identity.

Maintaining a consistent brand voice is especially important for service interactions where customers expect a uniform experience. AI helps you scale engagement without compromising branding.

4. Personalize Messages at Scale

Personalized communication drives open rates, click-throughs and conversions because it’s more relevant. But manual personalization doesn’t scale well.

AI assistants ingest customer data from your CRM and past interactions to include personalized details in each message:

Recipient name
Order details or support history
Location-specific information
Product recommendations based on past purchases
Upcoming renewal or milestone dates

This level of personalization is only possible with the help of AI. You get tailored messages customized for each recipient.

5. Craft Compelling Subject Lines and Content

AI tools analyze data to identify topics and offers most likely to resonate with each customer. This results in catchy subject lines like:

Sarah, save 25% on your next order

And compelling content like:

Hi John, noticed you haven’t purchased hiking gear this season. Here are some new arrivals you might like for your next adventure.

As discussed in our article on cold email subject lines, a catchy subject line can deliver a 55% open rate compared to just 15% for a generic subject line. AI helps grab attention right away through data-driven subject lines.

Within the email body copy, AI keeps recipients engaged by highlighting relevant products, promotions, or solutions for their specific needs.

In summary, AI email assistants like Mystrika’s AI Email Writer save you time, ensure brand consistency, enable personalization at scale, and results in higher open rates and conversions. Email is critical for lead generation and customer communication. AI helps you get it right by taking care of the time-intensive heavy lifting.

Next, let’s look at some top AI email writing tools available today and how to choose the right one for your business.

Top 10 Best AI Email Writers in 2023

Email remains the dominant business communication channel with 319.6 billion emails sent and received daily. But drafting customized, effective emails at scale is challenging. AI-powered email writing tools provide a solution.

These tools tap into big data, machine learning, and natural language generation to automatically create high-quality, personalized email copy based on your input. They save time, enhance engagement, and ensure brand consistency.

There are dozens of AI writing assistants to choose from. To help you find the right fit, here is a handpicked list of the 10 best AI email writers to try in 2023:

1. Copy.ai

Copy.ai is a versatile AI writing platform with email copywriting capabilities powered by GPT-3. It offers the following helpful features:

Email copy templates – Choose from pre-built email templates for cold outreach, newsletters, follow-ups, introductions, and more.
Tone customization – Tailor messaging to different styles like professional, casual, humorous, and 19 other options.
Graphic design – Create beautiful, on-brand email layouts and templates.
Plagiarism checker – Ensure originality with the built-in plagiarism checker.
Browser extension – Write AI-assisted emails directly in Gmail and other platforms.
Chat mode – Get ideas and inspiration through an AI assistant chatbot.
Multilingual – Generate emails in over 30 languages.

Copy.ai offers both free and paid plans:

Free – Limited access to features for individuals
Pro – Starting at $39/month with unlimited AI writing, design features, and expert support

With its combination of pre-built templates and customization options, Copy.ai is great for quickly drafting unique emails at scale.

2. Conversion.ai

Conversion.ai specializes in data-driven marketing copywriting, including AI-generated emails. Key features include:

Dynamic personalization – Ingest customer data to include personalized details in each email.
A/B testing – Create multiple email variants and subject lines for testing.
Analytics – Track opens, clicks, etc. to optimize campaigns.
Tone detection – Analyze tone across customer interactions and maintain consistency.
Auto-refresh – Emails stay up-to-date with dynamic content from live data sources.
Sequencing – Set up conditional branching logic based on customer actions.
Integrations – Connect Conversion.ai workflows directly to email platforms.

Conversion.ai offers a free trial and paid plans starting at $29/month for up to 20,000 words. WithConversion.ai, you get powerful email personalization capabilities tailored for data-driven marketing teams.

3. Rytr

Rytr leverages GPT-3 for natural language generation across a variety of use cases, including emails. Key features:

Email templates – Pre-built templates for outreach, newsletters, invitations, follow-ups, and more.
Tone customization – Choose between 21 different tones from friendly to formal.
Multi-language – Generate emails in over 30 languages.
Plagiarism checking – Avoid duplicates with integrated plagiarism checks.
Graphical editor – Visually customize formatting, layout, spacing.
Tracking – Monitor email performance over time.

Pricing:

Free – Limited to 5,000 characters per month
Pro – $29/month for unlimited AI writing

Rytr’s end-to-end platform and email customization capabilities make it easy to productionize AI copy within your workflows.

4. Jasper.ai

Jasper takes a creative approach to AI content generation. After providing initial prompts, Jasper searches the web for relevant details to include in concise, compelling emails. Key features:

Web research – Leverages the internet to generate tailored emails.
Personalization – Pull in recipient names, company info, and other details.
Graphical editor – Visually customize formatting using a drag-and-drop editor.
Stats tracking – Monitor open and click-through rates to optimize outreach.
Tone detection – Analyze tone across past emails and maintain consistency.

Pricing starts at $39/month for unlimited access. Jasper’s automated research and creative approach produces unique, engaging emails that feel personalized.

5. Snazzy.ai

Snazzy offers a vast library of professionally crafted email templates alongside AI writing capabilities. Key features:

Email templates – Broadest selection of ready-made email copy templates.
AI assistant – Ask questions and get AI-generated ideas.
Audience analysis – Upload contacts and analyze personalities to optimize tone.
Heat maps – See which email sections attract most attention.
Dynamic content – Auto-insert personalized details into set templates.
Plagiarism checking – Ensure originality.

Pricing starts at $25/month. With thousands of optimized templates covering virtually any scenario, Snazzy is ideal for quickly personalizing and sending relationship emails at scale.

6. MailShake

MailShake combines AI writing with proprietary email deliverability technology. Key features:

AI assistant – Communicate desired tone, goals, etc. and AI suggests content.
Audience research – Target personas and content recommendations.
High inbox rate – Average inbox rate over 90% via deliverability algorithms.
Email tracking – Monitor opens, clicks, etc. with pixel tracking.
Sequencing – Set up multi-touch automated email workflows.
Gmail extension – AI assistant accessible right from your inbox.

Plans start at $49/month for 500 customized emails. MailShake ensures your AI-optimized emails actually reach inboxes and drive results.

7. Phrasee

Phrasee leverages AI and NLG for data-driven email optimization. Key features include:

AI optimization – Continuously A/B tests and optimizes email copy.
Dynamic content – Personalize messaging with CRM data.
Automated insights – Identify trends and opportunities from past campaigns.
Email workflows – Build conditional email journeys based on customer actions.
Brand language tracking – Ensure on-brand language across teams.

As an enterprise solution, pricing is customized per client. For large-scale email marketing, Phrasee provides optimization through iterative AI learning.

8. Persado

Persado pioneered the application of AI for marketing communications. For email, they offer:

Message optimization – A/B testing and AI optimization for email performance.
** Creative assistance** – AI provides inspiration and ideas to spark human creativity.
Natural language generation – Automatically generates initial draft email copy.
Sentiment analysis – Adapts messaging to detected customer sentiment and preferences.
Agile collaboration – Central platform for teams to efficiently manage AI content creation.

Persado also has enterprise pricing customized to each client’s needs. The focus here is helping marketing teams leverage AI and data to maximize email impact.

9. Includ

Includ provides an AI and customer data driven solution for dynamic, personalized emails. Keys features include:

On-brand AI email generation – Maintains your unique brand voice and tone.
Dynamic personalization – AI-generated custom content for each individual.
Conversation mapping – Build targeted journeys to drive customer actions.
Email previews – Preview emails before sending with test customer data.
Productivity integration – Seamlessly aligns with email platforms with bi-directional sync.

Pricing starts at $1,000/month. Includ brings together the best aspects of AI content, personalization, workflow automation, and analytics in one platform.

10. Mystrika

Mystrika offers comprehensive cold email automation powered by AI. Key email features include:

AI-generated emails – Get AI-drafted emails reviewed by copywriters.
Email analytics – Detailed tracking to optimize campaigns.
Email deliverability – Ensure emails reach inboxes.
Quick responses – Use AI to respond quickly to prospect replies.
Unified inbox – Manage all email communications from one place.
Sequencing – Set up automated, multi-touch email journeys.

Pricing starts at $15/month for individuals. For AI cold email at an affordable price, Mystrika brings together key capabilities like copywriting, deliverability, and analytics.

Key Factors for Choosing the Right Provider

With so many options, how do you determine the best AI email writing tool for your needs? Here are key factors to consider:

Use case – Are you doing cold outreach or relationship emails? Transactional or promotional content? Identify your primary scenarios.
Industry – Some tools are tailored to certain verticals like finance or ecommerce.
Company size – Assess number of users who need access and email volume.
Features – Do you just need draft copy or more advanced personalization and analytics?
Integrations – Will you use the tool standalone or integrate it into existing martech and CRM platforms?
Budget – Tools range from free versions to custom enterprise pricing.

Once you narrow the options by assessing your use case, industry, company size, must-have features and budget, you can shortlist a few providers to trial. Comparing hands-on will help identify the ideal solution for automating and optimizing your email efforts.

Get Started with AI Email Writing

In summary, AI email writing tools represent a huge opportunity to communicate faster at scale while saving time and resources. The top solutions above like Copy.ai and Mystrika provide proven solutions to streamline email creation.

But as with any technology, the human touch remains essential. You still need to provide initial prompts, customize the output, and review each message before sending. View AI as an assistant rather than a complete replacement to enhance productivity.

As AI capabilities continue evolving, these tools will become even better at delivering the right content at the right time to the right customer. So if you aren’t yet leveraging AI for email, now is the time to try it out and realize game-changing benefits.

With this overview of the leading options available in 2023, you’re equipped to find an AI email writing solution tailored to your specific needs.

Email Writing Use Cases for AI Tools

Now that we’ve covered the top AI email writing tools available, let’s look at popular use cases where they excel. The right software can streamline all facets of your customer communication.

Cold Outreach Emails

Cold outreach is essential for sales teams to generate new leads. But crafting unique cold emails at scale is challenging. AI tools like Mystrika and Mailshake can help by:

Pulling prospect data from LinkedIn, CRM, or other sources to build personalized emails.
Drafting catchy subject lines and compelling first lines tailored to each recipient.
Maintaining consistent branding and tone across outreach campaigns.
Tracking open and response rates to optimize cold email performance.

AI takes care of the heavy lifting so sales teams can focus on following up with interested prospects. This results in more qualified conversations and closed deals.

Follow-Up Emails

Following up with prospects is critical for nurturing leads and closing deals. But writing custom, value-driven follow-up emails takes effort. AI tools like Persado and Conversion.ai can automate the process through:

Crafting follow-ups based on previous conversations and prospect activity.
Personalizing messages with relevant product recommendations.
Optimizing tone for relationship-building rather than a hard sell.
A/B testing different follow-up approaches to determine what converts best.

With AI, you turn occasional manual follow-ups into a high-volume automated lead nurturing machine.

Marketing Emails and Newsletters

For email marketers, AI platforms like Phrasee and Includ offer several advantages:

Quickly create initial drafts of drip campaigns, promotions, newsletters, etc.
Continually A/B test and optimize different email content variations.
Dynamically personalize messaging through integrated customer data.
Ensure branding consistency across high-volume email sends.
Reduce workload for creatives by automatically generating fresh ideas.

AI provides a framework for marketers to efficiently manage complex, personalized email programs.

Event Promotions

Promoting events via email typically requires coordinating invites, reminders, and thank you messages. AI tools can automate the entire process.

Invites

Tools like Snazzy.ai provide professionally crafted email invitation templates you can customize and send at scale. The data-driven copy and tracking ensure high open and conversion rates.

Reminders

Schedule timely reminder emails through your CRM. AI assistants like Copy.ai and Jasper.ai can then automatically populate the reminders with event details, handle merges, and apply the right tone (excited, urgent, etc.) for each message.

Thank You Emails

After your event wraps up, AI tools can easily generate and send bulk personalized thank you notes to all attendees. These quick messages help maintain engagement.

AI turns what’s typically a fragmented manual effort into a seamless system for end-to-end event promotion through email.

Transactional Emails

Order confirmations, shipping notices, password reset emails, and other transactional messages can also be streamlined with AI. For example:

Snazzy.ai’s vast template library covers most common transactional use cases. You just customize the content.
Tools like Rytr and Jasper allow dynamically pulling in customer data, purchase details, tracking info, and other variables to personalize each transactional email.

The result is relevant, branded, and personalized transactional messages customers look forward to receiving.

Customer Service Responses

AI can assist customer service teams in quickly responding to inquiries with relevant, customized responses. Features like:

Conversational interfaces to simply communicate desired response tone, length, etc.
Templates for common inquiries to avoid duplicate manual responses.
Customer data integration to reference previous interactions.
Ongoing training of AI models using actual customer conversations.

Together, these capabilities enable fast, scalable email support conversations powered by AI. Next, let’s look at how to choose the right solution for your needs.

How to Choose the Right AI Email Writing Tool

With so many AI email writing options available, how do you select the ideal one for your needs? The key is carefully evaluating your specific use cases and requirements. Here are the most important factors to consider:

Consider Your Use Cases

Your primary email writing scenarios should guide your tool selection. Ask questions like:

Is this mostly for cold outreach or relationship building emails?
Do you need sales templates or higher volume marketing capabilities?
Will it be used for complex promotional emails or simple transactional messages?
Does it need to integrate with a specific CRM or marketing automation platform?

Once you identify your key use cases, you can narrow down tools built specifically for those applications vs. ones that provide more generalized functionality.

For example, if you’re a consultant doing client outreach, an AI assistant like Mystrika optimized for cold email might be the best fit. But a retailer sending high-volume promotional emails would prioritize marketing-focused platforms like Includ or Phrasee.

Evaluate Available Features

The right feature set for your needs is critical. Assess options like:

Email templates – Do you want pre-built templates or flexible drafting?
Tone customization – Is adapting messaging tone for different audiences essential?
Personalization – Do you need deep integration with CRM data, past messages etc. to customize each email?
Analytical capabilities – Important for optimizing campaign performance over time.
Graphical editors – Useful for visually perfecting formatting, spacing, layout.
Adherence to brand voice – Needed to maintain consistent branding.
Plagiarism checking – Helps avoid duplicate content issues.

Prioritize must-have capabilities based on your email goals and team. Avoid paying for features you won’t use extensively.

Assess Privacy, Security and Compliance

You’re trusting an AI tool with contacts data, messaging content, and sometimes CRM integration. Review factors like:

Data encryption – Email tools should use secure encryption protocols like TLS 1.2+ or SSL when storing data.
Data sovereignty – Understand where data is stored and processed geographically.
Access controls – Check available permissions settings for accessing, exporting, and deleting data.
Third-party audits – Has the vendor undergone audits to verify security practices? Do they carry certifications like ISO 27001, SOC2, etc.?
Compliance – Ensure the tool allows operating per standards like HIPAA, PCI DSS, GDPR etc. if required.

This due diligence upfront reduces privacy and compliance risks when using AI email software.

Check Integrations

If you already use tools like Salesforce, HubSpot, MailChimp etc. for CRM, marketing automation and email delivery, the AI app should integrate seamlessly with them via APIs.

Understand proposed integrations and data flows. Can contacts and message data synchronize back and forth? Does the AI tool offer add-ons and plugins for your existing systems?

Tight integrations lead to greater productivity than standalone usage of the AI platform.

Compare Pricing and Plans

AI email software ranges from free basic versions to expensive enterprise solutions with customized pricing.

Factor in elements like:

Number of emails/words required per month.
Available plan tiers and pricing thresholds. Watch for big jumps.
Discount for annual commitments.
Whether your needed features are in the basic or most expensive plans.
Potential add-on fees for additional users, integrations, etc.
Special nonprofit and education pricing.

Strike the right balance between features and budget. Low-volume users can utilize free tools, while high-volume teams may justify premium capabilities.

Make an Informed Decision

Finding the best AI email writing tool requires aligning capabilities, integration, security, and budget to your specific needs.

Avoid overpaying for unused features or under-investing in essential automation that drives growth. Weigh the factors above to make an informed software decision you won’t regret.

With an optimal platform in place that becomes an extension of your team, you can realize significant email productivity gains, better customer connections, and a new level of scaling your outreach.

Next let’s cover some best practices for applying AI email writing tools effectively.

Best Practices for Using AI to Write Emails

AI email writing tools provide a solid starting point but aren’t yet capable of creating publication-ready messages unaided. By combining human creativity with AI capabilities, you can craft emails that truly resonate with recipients.

Here are best practices for making the most of AI email assistants:

Always Proofread and Edit Final Emails Before Sending

AI-generated copy should never be sent as-is without a human review. Be sure to:

Check for errors – While AI tools have good grammar and spelling, mistakes can still slip through. Verify correctness.
Reflect brand voice – Ensure the language and style matches your brand identity versus sounding generic.
Review tone – Is the email appropriately professional, casual, humorous etc. for the recipient and scenario?
Clarify ambiguity – Rephrase confusing sections and add details where needed. AI can miss nuance.
Test CTA – Are calls-to-action positioned optimally and written persuasively?

That final human touch separates quality relationship messages from robotic bulk emails.

Personalize with Custom Fields Aligned to Customer Data

Leverage available merge fields, variables, and personalization tokens to make each AI email unique to the recipient. You can programmatically insert:

Prospect/customer name
Company name
Location/time zone
Previously purchased products
Upcoming renewal date
Browser or linked social media profile

This level of personalization improves open rates, click-throughs and conversions. But take care to only use data ethically and with proper consent.

Continuously Test and Optimize Based on Metrics

Use A/B testing features of your AI tool to experiment with different email contents, offers, subject lines, etc. Then track open and click-through rates to determine which permutations perform best.

Ongoing optimization of your AI emails based on hard data results in better customer connections and campaign performance over time.

Combine Human Creativity with AI Efficiency

The most effective approach blends what humans and AI each do best:

Leverage AI strengths:

Analyzing data at scale
Learning continually from feedback
24/7 productivity without burnout

Leverage human strengths:

Applying emotional intelligence
Judging tone, subtlety and nuance
Adding creative flair

Together, they achieve impactful communication that would elude either individually.

Ensure AI Emails Match Brand Voice and Tone

It’s easy for AI-generated messaging to default to a generic, overly formal or promotional tone. Provide plenty of previous email samples to the tool illustrating your brand voice. Then customize the outputs accordingly.

With the right human guidance, AI emails can adopt your brand’s unique personality while retaining scalability.

Summing Up Best Practices

Apply these tips to maximize value from your AI email assistant investment. At its best, the technology feels like an extension of your team, enabling more meaningful customer connections while saving time and resources.

But achieving that symbiotic relationship takes strategy and practice. With the right blueprint to complement AI strengths with human creativity, you can transform email productivity, engagement and results.

Next let’s peek into the future and see what’s in store for AI email writing.

The Future of AI in Email Writing

Email is a cornerstone of business communication that’s here to stay. And AI adoption for streamlining email creation is still in its early stages, with plenty of untapped potential. Let’s look at what the future may hold for AI email writing tools.

AI Will Continue to Evolve and Improve Language Capabilities

Current AI models already produce remarkably human-like writing. But there’s still room for progress on nuance, context, logic, grammar, and creative expression.

As algorithms grow more advanced courtesy of:

Expanding training datasets
Increased computing power
Enhanced neural network architectures

The language capabilities will become more lifelike and versatile.

Expect AI to eventually:

Fluidly adapt tone, style and vocabulary like an adept writer
Construct logically coherent narratives beyond short form text
Master humor, empathy, sarcasm and other dimensions of human language that convey emotion and personality

This will enable richer, more engaging interactions between businesses and customers.

More Seamless Integrations with Existing Workflows

Today’s email AI tools often focus on standalone use cases like sales outreach or newsletters.

As adoption increases, companies will demand tighter alignment with:

CRM and marketing automation platforms
Email creation, delivery and analytics
Customer service and support ticketing systems
Translation management for global teams
Business intelligence and data visualization

AI will evolve from point solutions to an embedded capability across martech stacks, integrated into how enterprises already operate.

Shift from Complete Automation to AI-Assisted Writing

The earliest email AI tools were positioned as autonomous sage-like creators.

But the immediate future is more balanced, with AI as collaborators. Roles will evolve to:

Human strategists – Develop messaging strategy, frameworks and guidelines informed by data.
AI generators – Produce initial drafts rapidly based on parameters set by humans.
Human editors – Curate AI outputs into final emails with added personality, nuance and flair.

Rather than full automation, humans and AI will each focus on activities best suited to their capabilities.

AI to Provide Insights for Data-Driven Email Optimization

Current AI email solutions focus mostly on drafting copy. The analytical capabilities will grow more robust going forward.

Expect tools to:

Continuously A/B test content variations even across customer segments and verticals
Analyze past email performance and customer journeys to surface tactical improvements
Make personalized recommendations to improve email relevance
Forecast future trends and provide strategic guidance based on predictive models

Data-driven insights from AI will help teams work smarter, not harder.

Ethical Use of AI Will Be a Priority

Like any transformative technology, guidelines and safeguards will arise around using AI ethically for email. Potential focus areas:

Limiting data collection to the minimum essentials
Providing visibility into how AI models utilize customer data
Allowing consumers to delete their data or opt-out completely
Fair and unbiased marketing communication regardless of demographics
Transparently conveying if an AI system or human generated an email
Procedures for auditing AI behavior and decision-making

With great power comes great responsibility. Mature AI tools will enable human objectives while respecting user rights.

The Road Ahead

AI email writing is poised for an exciting future as the technology grows more capable and ubiquitous.

Forward-looking organizations in every industry should start exploring and adopting AI tools now to get ahead of the curve. With a thoughtful approach, AI-human collaboration applied to email promises to unlock new levels of productivity and customer connection.

And this is just the beginning of a wave of AI applications transforming knowledge work and communications. Email serves as an early template for the expansive impact AI will have across marketing, sales, support and even whole company cultures.

Exciting times are ahead! Next let’s recap some key AI email writing takeaways.

Summary on AI Email Writing Tools

We’ve covered a lot of ground exploring the world of AI email writing assistants. Let’s recap the key takeaways:

AI delivers huge email efficiency gains – These tools automate the most laborious parts of crafting customized emails like researching recipients, drafting content and maintaining brand voice. This saves teams massive amounts of time better spent on high-value activities.
Carefully evaluate options for your needs – There are great platforms tailored for specific use cases like cold outreach or transactional emails. Assess your scenarios, features, security, integrations and budget to choose the right fit.
Focus AI on tedious tasks, humans on strategy – AI exceeds at continuous data analysis and initial content creation humans can then refine by applying emotional intelligence and creativity for impact.
Apply AI email best practices – Proofread AI outputs, customize with personalization tokens, continuously optimize based on data, and ensure brand alignment to maximize value.
Capabilities will continue advancing rapidly – Already capable of generating surprisingly human-like content, email AI will grow even more versatile and seamlessly integrate into workflows going forward.
AI-human collaboration is the future – Rather than full automation, the most effective solutions empower people and AI to complement each other’s strengths as partners.
Get ahead of the curve now – AI email writing may seem like “future tech”, but practical tools exist today providing real productivity, engagement and analytics benefits. Become an early adopter within your industry.
Handle AI ethically – As with any powerful technology, use reasonable care and judgment regarding data privacy, transparency, bias avoidance and user rights. But don’t let the risks deter you from the tremendous upsides.

Adopting AI technology can be daunting. But email provides a relatively low-risk entry point to experience benefits with minimal disruption to existing processes.

Even moderately productive teams can likely recoup the costs in just weeks or months from the time savings alone. And the technology aligns well with broader trends toward personalization, automation and data-driven marketing.

Now is the time for forward-looking organizations to start realizing AI’s promise. With careful selection of the right solution and strategic integration into your existing stack, transformative gains await at the intersection of AI capabilities and human ingenuity.

The future of business communication is already taking shape. AI email writing tools represent a window into the expansive impacts AI will have across industries in coming years as partnerships between people and machines grow closer.

Strap in and get ready for an exciting ride ahead! To further explore these topics, check out the following resources:

FAQs about AI Email Writing Tools

Let’s wrap up by addressing some frequently asked questions about these emerging technologies:

How accurate is the AI email copy?

Accuracy has improved tremendously thanks to larger training datasets. But some grammar, logic or branding errors may still occur in AI-generated text. Always manually review and edit before sending. With practice, the outputs will become increasingly aligned to your brand voice and high standards.

Does the tool replace human writers entirely?

Not yet. AI is best leveraged to automate tedious tasks like drafting initial content. But human guidance is still required for strategy, creativity, reviewing, and optimizing messaging. AI augments teams rather than replaces them.

How is the AI email copy personalized?

Leading tools integrate with your CRM data to insert personalized details like the prospect’s name, company, past purchases, preferences, etc. But take care to only use personal data ethically, with proper consent.

Can AI improve my existing email template?

Yes. Advanced platforms can analyze your uploaded template and suggest improvements to length, sentence structure, tone, persuasive language, and more. The AI acts like an editor collaborating with you.

How can I ensure brand consistency with AI emails?

Provide the tool plenty of well-written email samples reflecting your brand voice. Then customize the generated outputs to match your tone and style before sending. Brand alignment improves the more you guide the AI.

What integrations do email AI tools offer?

It depends on the platform, but common integrations are email service providers, marketing automation platforms, CRM systems, and popular productivity tools through APIs or add-ons. This streamlines using the tool in your workflows.

How quickly can AI write an email?

Another big advantage of AI is speed. For short emails, the copy can be generated in seconds once the tool ingests your inputs and prompts. Complex or lengthy emails may take a bit longer. But it’s much faster than manual writing.

Can AI email tools A/B test different content variations?

Yes, advanced platforms can generate multiple email content permutations or subject line options then track open and click-through rates to determine which resonate best with your audience. The winning variants can then be used going forward.

What security measures do vendors take?

Leading solutions use secure data encryption, access controls, and audits to safeguard information. Review each vendor’s specific security provisions including compliance with standards like ISO 27001.

How can I get started with minimal risk?

Many tools offer free trials or freemium tiers allowing you to pilot AI email generation at your own pace. Once you experience benefits firsthand, you can incrementally expand usage across your customer communications.