How to Calculate and Optimize Click-to-Open Rate: The Complete Guide

Sick of Low Email Engagement? Learn the Secret Sauce to Skyrocketing CTR and Open Rates Want recipients to devour your email content like hotcakes? You can, when you master click-to-open rate and open rate optimization. This comprehensive guide teaches you the formulas, benchmarks, and pro tips to take your CTOR and open rates from meh 😑 to wow! 🤩 What is Click-to-Open Rate (CTR / CTOR)? Click-to-open rate, commonly abbreviated as CTOR, is a crucial … Read more

The Complete Guide to Email Blasts: Best Practices and Examples to Drive Results

📧📨 Time to blast your email marketing to the next level! 🚀 Join us for the complete guide to effectively executing email blasts. We’ll explore best practices, examples, regulations, and results-driven alternatives. This in-depth guide covers everything from finding your blast rhythm to crafting engaging campaigns subscribers love. Unlock the secrets top brands use to connect with customers and drive conversions at scale. Get ready to soar past the competition! What is an Email Blast? … Read more

The Ultimate Guide to the Best Sales Acceleration Software in 2023

Want to accelerate sales velocity, boost productivity, and increase revenue? Sales acceleration software is the nitrous oxide injection your sales engine needs. This definitive guide explores the top sales acceleration platforms to help you sell faster and smarter. Learn how leading solutions like Outreach, SalesLoft, Gong, and Salesforce optimize prospect outreach, improve forecast accuracy, shorten sales cycles, and catapult rep productivity. Discover the types of sales acceleration tools, key capabilities to evaluate, implementation best practices, … Read more

The Complete Guide to Using BASHO Emails for Sales Outreach

Cold email is dead. Long live the BASHO! In this complete guide, we’ll explore how ultra-personalized BASHO emails can grab the attention of even the most unreachable executives and decision makers. Learn how to craft captivating sequences that generate 6X higher response rates. We’ll breakdown real examples, templates to model, and tips for continual optimization. Stop spamming and start connecting with strategic BASHO messaging! What Are BASHO Emails and Why Are They Effective? BASHO emails … Read more

The Ultimate Guide to Outbound Lead Generation Strategies in 2023

Outbound lead generation can transform your business growth – if you avoid the pitfalls. This comprehensive guide explores proven outbound tactics, workflows, analytics, and more to help you master targeted prospect outreach in 2023. What is Outbound Lead Generation? Outbound lead generation refers to marketing tactics that proactively target and engage with potential customers or leads. Unlike inbound lead generation where leads come to you organically, outbound focuses on you going to the leads. Outbound … Read more

The Ultimate Guide to Free Sales Cadence Software in 2023

Are you ready to maximize outbound prospecting success? Sales cadence software provides the structured framework for inbound teams to execute high-converting, automated outreach campaigns that fill the pipeline. Learn how to leverage these tools to boost sales productivity in 2023! What is Sales Cadence Software? Sales cadence software is designed to help sales teams automate and streamline their outreach to prospects in a structured manner. But what exactly does that mean? Here’s a deep dive … Read more

The Ultimate Guide to Lead Generation for Software Companies in 2023

Tired of lackluster lead generation? Struggling to cut through noise and connect with high-value prospects? You’re not alone. Lead gen is the #1 hurdle holding software companies back from stratospheric success. But what if you could unlock a torrent of qualified leads into your sales funnel? Envision closing deals before competitors even land introductions. By mastering lead generation, your software business can dominate the market. This comprehensive guide shares battle-tested lead gen strategies to engage, … Read more

Finding the Best Time to Send Emails for Higher Response Rates

Finding the right time to send that perfect cold email is like trying to nail jelly to a tree. But what if you could turn email timing from a frustrating guessing game into a data-backed science? In this comprehensive guide, we dive into analyzing millions of emails to uncover the proven best days and times for outreach. You’ll discover research-backed insights, real-world best practices, and tips to transform your approach. Stop leaving email success up … Read more

The Complete Guide to Email Follow Up Automation in 2023

Sick of dropping leads between first contact and close? End the follow up frustration and transform your sales machine by turning Follow Up into a Competitive Advantage With Automation. This complete guide explores how smart workflows help you serve up hyper-relevant, omnichannel conversations that convert. Enable your sales team to build relationships at scale. Turn lost prospects into delighted customers, and get ready to grow. Introduction to Email Follow Up Automation Email follow up automation … Read more

The Complete Guide to Forwarding Emails with Attachments in Gmail

Forget fumbling with attachments – learn the insider tricks to flawlessly forward emails AND their files in Gmail. This complete guide covers every attachment scenario so you can breeze through sharing important messages sans the headache. Forwarding attachments with an email lets you bundle up everything neatly in one click. But not so fast! Without the right techniques, you risk losing files, corrupting documents, and giving yourself a migraine. This comprehensive reference walks through how … Read more